Founded in 1988, Action World Pizza was designed to be filled with the most wonderful of fun and games, fully directed at the enjoyment and positive influence for the children and their parents. This was, of course, the prime directive of the establishment when it was first founded, and for the first eight years it worked. As time waned on in the companies existence, however, this directive began to change and further evolve with the times. Children, it seemed, were no longer the only targeted audience they attracted!
On September 14th, 1996, Shane Watson and Henry Fazbear - the two co-founders of Action World Pizza - conducted a regional-wide survey of this new customer base. Leston, the town Action World Pizza was founded in, was to be the primary target of this survey. Over the course of six months, the survey took place over phone, by mail, and in person at every conceivable avenue of approach; malls, stores, customers homes, television ads, et cetera. It was long and difficult process, and during this period Shane Watson was diagnosed with an extremely rare type of cancer, leaving Henry Fazbear at the helm while his counterpart dealt with his issues.
By March 15th, 1997, the results of the survey had been counted, tallied, and thoroughly examined by a separate group hired by Henry Fazbear. Not wanting to make any huge business decisions without his counterpart, Henry requested Shane Watson to assist with decision making based on the results. Exactly one month to the day, Shane returned to duty in full remission (thanks to a new medical breakthrough), and the two began to design and plan for the future of Action World Pizza.
What they found in the results was astounding. In the eight years Action World Pizza had been in business (not counting the seven months the survey process took!), the targeted customer base had changed drastically. The amount of children attending the shows for the Action Four - the automatons at the center of the business attraction - remained around the same; a steady eight-hundred and fifty or so every week. They and their parents hailed from various parts of the country, but the majority came from around and within the State of Georgia, which the town of Leston resided in. This was not the astounding part. This was to be expected.
What really took Shane Watson and Henry Fazbear for a loop was the amount of adults and teenagers that attended! It far exceeded the amount of children - staff and security camera footage able to confirm this! - and they had noticed over the years a greater portion of teenagers/adults versus children, but oddly no one ever questioned this. Thus a new business plan was enacted, one catering to the interests of the businesses new demographic, and one specifically aimed at pleasing the overall interests of those responding to the surveys.
It appeared that the primary reason for so many out-of-demographic customers attending was the Action Four. Unbeknownst to the co-founders, people from all around, from all age groups, had become fascinated and fell in love with positive message and morals of their favorite animatronics, even coming so far as from Washington State just to see them! But they wanted more than just pizza and shows, much more, and the survey greatly affirmed this desire from their new customer base.
Thus the new dilemma facing Shane and Henry came to the fore. Just how where they to accommodate the needs and wants of this new unintended customer base, while maintaining the purpose of Action World Pizza as a children's establishment? Henry Fazbear had the answer.
When the land for Action World Pizza was purchased by both Henry and Shane, the town of Leston was little more than a backwoods country town. While doubtful of its success, Leston City Hall granted Henry and Shane a title to a one-hundred-acre portion of land just south of town for little under eight-thousand dollars. It was obvious that at the time no one believed this new business venture would work!
As the years went by, it became apparent to Leston City Hall that Action World Pizza was to be a successful business venture, and as a result of its establishment the city began to grow. Eventually the city began to buy back some of the unused acres for expansion, which was no problem for Henry and Steven. This process would continue over the course of several years, the two co-founders offering a more-than-reasonable price to the town and in return being granted extended tax breaks and other incentives.
Eventually by the time Action World Pizza finished its customer survey on March 15th, 1997, the business was left with fifteen acres to its name and a plethora of tax incentives that would last for centuries. Thus, with a business reserve of well over twenty-five millions dollars, and fifteen acres of land to the businesses name, Henry Fazbear concluded that they had plenty of room to expand the business, with room to spare!
By April 24th of 1997, Henry and Shane had put their heads together to draw up a rough draft of what they intended the business to look like for the future. They imagined two additional buildings - one to be specifically for kids, and the other for teenagers and adults. Many ideas were bounced as to what would be included, and after bringing in several staff and employees for their opinions, and a general consensus of customer opinions on random days of business, the ideas became finalized.
The original building for Action World Pizza would keep its name, but be classified as the "Main Building", while the two additional buildings would be classified as "Secondary" and "Arena". The secondary building would be called , "Kids Fun Zone!", and the third building would be called, "Awesome Arena!". The purposes of both new builds would be to accommodate old and new customer interests, helping the business by allowing them to keep the original building without making any drastic changes.
On August 2nd of the same year, the groundbreaking for the secondary building took place. It would take two years to complete. On February 14th, 1999, Valentine's Day, the groundbreaking for the third building took place just days after the completion of the second building. It would, unfortunately, never see completion until many years later.
Following the celebrations for the completion of the second building, and celebrations for the groundbreaking of the third, Henry Fazbear stayed over with Shane Watson to have their own personal celebration. Shane would go home first, leaving Henry to close up that night, and as he pulled out of the parking lot his vehicle was struck by a drunk driver. Henry Fazbear was killed instantly at the age of sixty-two.
The following morning, Shane Watson, the staff, and employees at Action World Pizza - and the town of Leston itself - was left in a state of mourning. Shane gave a few days off for his employees, allowing them plenty of time to attend the viewing and funeral of their beloved co-founder and boss. No one, not even visiting customers from afar, argued with the lost time.
On February 21st, one business week after the death of Henry Fazbear, and a few days following the viewing and funeral (the whole town attended and half the south-east attended, it seemed), Action World Pizza reopened for business. At first, things were slow and sluggish, and the company began to loose money despite the influx of customers.
On May 12th, 1999, Shane Watson received an intervention. But not from his staff, his employees, or family, or friends. It was late in the night, and seeing their creator so depressed and disillusioned prompted The Action Four, the automatons that were the stars of Action World Pizza, intervened and helped Shane grasp a better understanding of what he can do for the business.
Years later, on February 14th, 2004, the third building was completed and open for business. A memorial was held in recognition of the anniversary of Henry Fazbears death, his contributions, and his life.
Years later, Shane Watson came down with a mysterious illness. Having no friends or family, only his beloved automatons and his trusted Head of Security, Timothy Johnson, were made aware what it truly was. To keep his business running, and to maintain the values Henry Fazbear and himself had instilled, it was unanimously decided that search for a proper successor should take place. Timothy brought forth what Shane considered a brilliant plan, and thus the search for a new Night Guard began.
On August 2nd, 2018, Action World Pizza celebrated its 30th anniversary. Shane Watson, now eighty-eight, continued his search for his successor. It was reported in the Leston Times, the local newspaper, that Action World Pizza had been having a high turnover rate for their new, prestigious Night Guard position. When asked why, the company gave a simple response of, "They just seemed to have the jitters". No elaboration was given on the explanation.
AUTHORS NOTE:569Please respect copyright.ＰＥＮＡＮＡGWJjU39n5m
I decided to go into some of the history of the business. In the next chapter I plan on going into further detail of the animatronics that make up the business. I hope you enjoyed reading, and I apologize for the delay. Being an over the road truck driver takes up some time!
